Every Day is Sunday. Ken Belson. How Jerry Jones, Robert Kraft, and Roger Goodell Turned the NFL into a Cultural & Economic Juggernaut. If every day were Sunday, then sports fans would get a full dose of NFL football all week long. One could argue that already happens throughout the season anyway since NFL games are televised all day, and night, Sunday, Monday night, Thursday night and in December occasionally on Saturday when the college football regular season has ended. And that is just how the NFL wants it. According to author Ken Belson, the league is perpetually motivated to help grow their brand or meet lofty financial expectations. This, along with the three most important figures in the league today, is what Belson expounded in his book, “Every Day is Sunday” . Belson, a current New York Times writer who also happened to cover the NFL for a decade prior, hit the three mai...
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